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MARKETING
Alfred the Great College: Sponsor Licence nº 3B59NTYB4

Marketing (Certificate, Diploma Part 1 & Part 2, Advanced Diploma)

→ Marketing Programme Structure

Certificate

→ Introduction to Business
→ Introduction to Quantitative Methods
→ Introduction to Marketing
→ Introduction to Business Communication

Diploma Part 1

→ Economic Principles and their Application to Business
→ Organisational Behaviour
→ Principles of Marketing
→ Quantitative Methods for Business and Management

Diploma Part 2

→ Marketing Policy, Planning and Communication
→ Human Resource Management
→ Principles of Business Law
→ Systems Analysis and Design
→ Marketing Information Systems
→ Marketing in Action

Advanced Diploma

→ Corporate Strategy and Planning
→ Strategic Marketing Management
→ Contemporary Issues in Marketing
→ International Marketing
→ Integrated Marketing Communications

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» Fees
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